We choose to err on the side of caution when formulating our products by using ingredients that are clinically proven to be safe and beneficial to the skin. Our approach is pragmatic and risk-averse because when it comes to skin, we believe that you can never be too careful. Below are cosmetic ingredients that have either shown adverse effects in one or more studies, or is simply not well-researched enough and hence we avoid in formulation.
Why: It is the #1 cause of contact allergy to cosmetics. We advise avoiding synthetic fragrance in skincare all-together if you have sensitive skin to avoid sensitization.
Why: We are erring on the side of caution here. Since there’s a potential link between breast cancer and parabens, we opt into using Phenoxyethanol and Ethylhexylglycerin as preservatives. They are well-studied, well-tolerated, effective in keeping our products stable and bacteria-free.
Why: If used in large quantities, they are very likely to dry out skin. Skin care expert, Paula Begoun, thinks that alcohol not only dries the skin but regular exposure to it damages the skin barrier and causes inflammation. Even though not everyone agrees with this, we do not believe it is worth the risk.
Why: Formaldehyde is an irritant and if you inhale too much it can cause itchy, watery eyes, coughing, difficulty breathing, asthma attacks, and headaches. It is also a known human carcinogen – it’s been linked to nasopharyngeal and nasal sinus cancer, as well as leukemia.
BUTYLATED HYDROXY ANISOLE (BHA)
Why: The U.S. National Institutes of Health says that butylated hydroxy anisole is "reasonably anticipated to be a human carcinogen based on evidence of carcinogenicity in experimental animals". But, these experiments were made on animals and BHA was used in high doses as part of their diet. There is no evidence that the same is true when used in tiny amounts in cosmetics products. Even though the evidence is inconclusive, we would rather be safe than sorry!
Ps. This is not to be confused with beta hydroxy acids, which are wonderful exfoliants also referred to as BHAs.